02 June, 2006

New Logo

I haven't posted in almost 2 months!
I guess i was a little dissapointed that i dind'nt finish the 21 day challenge, i got stuck on day 13 .............but i still wan't to finish it but right now school comes first.

And i't about a school project that i'm blogging today, our last project is based on a litle tale called : "El Aleph" it's from an author called Jorge Luís Borges, from Argentina.

The brief says we have to find new solutions for reading.....think about why people don't read very much.............. and how people can read in a cheaper and more practical way.


My solution >>>>>> Books for you wallet. They are little books that fit in any regualr wallet, that unfold so u can read them anywhere at any time. U can buy them at any newspaper stand, they cost only 0,50€ and they are in little pockets that u must tear off from the rest of the band......................sort of like condoms....................this is so the product can be hung (do to the lack of space of most newspapper stands) and also so that this display format stands out do to looking like some kind of medication instead of something to read...................the slogan for the campaign will have to try and transmit the ideia of "one book a day for the well being of our soul" something along that line...open for suggestions.

Anyway here's my logo for this little book.